Diageo announces open invitation call to improve water use across its supply chain

Diageo, the British-founded multinational alcoholic beverage company, has today announced an open invitation call until the 20th of March 2024 to enhance water use across its supply chain. The company is seeking five innovations to reduce and more effectively manage water usage throughout Diageo’s global supply chain. Areas for improvement include water efficiency in operations, […]

Female-founded whiskey startup, Lodestar Whiskey, unveils its inaugural expression.

Lodestar Whiskey, an all-female-founded whiskey startup based in Los Angeles, has introduced its first expression, now available in selected retail outlets across California and online throughout the US. Launched in 2023, the brand was co-founded by cousins and industry veterans Anna Axster and Wendelin von Schroder, with support from Diageo’s Distill Ventures Pre-Accelerator Program. Lodestar’s […]

Lochlea celebrates its 5th Anniversary with a limited edition first

Lochlea, the Scottish whisky producer based in Ayrshire, is marking its 5th Anniversary in 2024 with the release of a limited edition first-age statement on the 24th of January — the Lochlea 5 Year Old. The upcoming release is the first-ever age statement release since the distillery was opened half a decade ago on Lochlea […]

Diageo steps closer to its 2030 ESG targets with investment into glass industry decarbonisation in North America and India

Diageo, the multinational whisky and spirit distributor, has announced the provision of seed funding for the not-for-profit research and technology organisation Glass Futures Limited, enabling them to expand their activities into North America and India. Glass Futures Limited is currently investigating the best method to decarbonise the glass industry, and this new funding will allow […]

Johnnie Walker welcomes Lunar New Year with a new design from one of the worlds’ most influential visual artists, James Jean

The Scotch whisky brand Johnnie Walker has announced its latest collaboration with one of the world’s most influential visual artists, Asian-American artist James Jean. The design celebrates the Lunar New Year that takes place on the 10th of February and features a vivid and dynamic interpretation of 2024’s zodiac animal, the Wood Dragon. James, who […]

Cask Trade Named Among UK’s Most Innovative New Businesses

Startups 100, the UK’s longest running index of disruptive new start-ups, run by Startups.co.uk, has released its 2024 companies to watch and Cask Trade, the cask whiskey marketplace, has made the index. Previous examples of successful companies that have made the list include Monzo, Deliveroo and HelloFresh. The Startups 100 list assess UK-based businesses on […]

Tennessee Distillers, Sugarlands, release 120-proof unaged corn whiskey with stars of the hit TV show Moonshiners.

On the 26th and 27th of January 2024, Mark Ramsey and Eric “Digger” Manes, stars of the hit television show Moonshiners, will be at the Sugarlands Gatlinburg distillery in Tennessee to launch their ‘Mark and Digger’s Mountain Legacy Corn Whiskey’ in collaboration with the Sugarlands Distillery Company.  The Mark and Digger’s Mountain Legacy Corn Whiskey […]